Marketing programs should include online public relations for lawyers to create an authority status to drive new business, reports Cepac lawyer marketing

The law firm SEO experts at Cepac advise lawyers on the misguided tactics some use and should avoid when creating content for their attorney website.

Usability is the number one priority when creating an attorney website, focusing on the clients’ needs is how your law firm can see an increase in inquiries.

Quality lawyer Web videos that connect with consumers can rise above the Internet clutter and your competition and rank on page one of search engines

Attorney advertising firm reports about a recent court decision that will affect lawyer marketing throughout Florida and perhaps beyond.

Combining PPC and SEO in your lawyer Internet marketing campaign can create higher visibility, SERP placement and generate Internet traffic for your law firm.

Lawyer social media experts explain why having social media pages can’t serve as your sole lawyer website and Internet presence.

With the vast amount of consumers using search engines to find information, it’s imperative that law firms utilize SEM for lawyers to create visibility and new business.

Location-based services can help direct potential smartphone-using clients to your law firm, reports Cepac, an SEO company for law firms

Law firms can create better client relationships and new cases, by using emotion to connect with injured victims through attorney marketing.